I-"The Loot" isibe yinto yokuqala ebalulekile ye-Netflix yonyaka ebhayisikobho.Lo mdlalo othakazelisayo, odlala noMatt Damon noBen Affleck, uphule isithiyo esingokomfanekiso sokubukwa okungu-100 million ngesikhathi esirekhodiwe futhi uphinde wabeka ipulatifomu phakathi kwengxoxo yomhlaba wonke mayelana nemodeli yempumelelo yokusakaza.
Kunokuba nje kube enye inguqulo evelele, Le filimu isiphenduke isifundo secala: ngenxa yenani lababukeli bayo, ubudlelwano phakathi kwesabelomali nomthelela, futhi ngaphezu kwakho konke, ngenxa yezimo zesivumelwano ezifinyelelwa ngabalingiswa bayo abaphambili, ezisondele kakhulu ohlelweni lwehhovisi lamabhokisi lendabuko kunezinga elijwayelekile lamapulatifomu.
Isiqalo esiphula irekhodi: ukubukwa okungu-104 million ezinsukwini ezingu-24
Ezinsukwini zayo zokuqala ezingama-24 zokutholakala, I-"The Loot" isibukwe abantu abayizigidi ezingu-104 emhlabeni jikelele.Akukhona nje kuphela ngenani elikhulu, kodwa ngesivinini okufinyelelwe kuso: ngaphakathi kwe-Netflix ecosystem, ukudlula lowo mkhawulo esikhathini esingaphansi kwenyanga kugcinelwe inqwaba yemikhiqizo yokuqala.
Inkampani ibala imibono ukuhlukanisa amahora aphelele adlalwe ngobude befilimuLe ndlela ivumela ukuhlelwa kwedatha ngendlela efanayo kuzo zonke izihloko ezinobude obuhlukahlukene. Ngaphansi kwalolu hlelo, ukusebenza kwefilimu ethokozisayo edlala uDamon no-Affleck kukhombisa ukusetshenziswa okukhulu nokungaguquguquki phakathi namasonto ayo okuqala kukhathalogi.
Nokho, isifiso sokuqala, Sekuqalile ukwehla njengoba izinsuku ziqhubeka.Phakathi kukaFebhuwari 2 no-8, ifilimu yengeze ukubukwa okwengeziwe okungu-7,4 million, okuhamba kancane kunokuqala kwayo kodwa ngaphakathi kokulindelekile uma injabulo yokuqala isiphelile futhi isihloko sesizinzile ohlwini olubukwe kakhulu.
Enkampanini, iphuzu elibalulekile ledatha akuyona nje inkampani entsha, kodwa imbuyiselo ehlanganisiwe ezinsukwini ezingama-91Lelo yifasitela lokubhekisela elisetshenziswa yiNetflix ukulinganisa izingoma zayo zomlando ezinhle kakhulu nokunquma ukuthi yimiphi imikhiqizo eba yingxenye yohlu lwayo lwezingoma ezinamandla kakhulu.
Isibuko se-"Back in Action": ukuboniswa kwe-"The Loot"
Ukuze sichaze ukuthi lawo maphesenti ayi-104 angasho ukuthini esikhathini eside, Imboni ibheka izibonelo zakamuva ezinezindlela ezifanayoEsinye sezimo ezibhekiselwe kuzo yilesi esithi "Back in Action", esinye sezindlela ezinkulu zokubheja zepulatifomu ngonyaka odlule.
Leso sihloko satholwa Ukubukwa okungu-121,1 million ezinsukwini zayo zokuqala ezingu-28 Futhi, ekupheleni kwezinsuku zayo zokuqala ezingu-91 isetshenziswa, yavala ngezigidi ezingu-147,2. Lokhu kusebenza kusebenza njengesisekelo sokudweba isilinganiso esifanele sophahla i-"The Booty" engalufinyelela uma igcina iphethini yokukhula elinganayo.
Besebenzisa lokho kuqhathanisa njengesiqondiso, abahlaziyi balinganisela ukuthi I-thriller kaDamon no-Affleck ingafinyelela ukubukwa okucishe kube yizigidi ezingu-126,4 ezinyangeni zayo ezintathu zokuqala ezigcwele epulatifomu. Bekungeke kube yinani eliphakeme kakhulu elake laqoshwa, kodwa lizoqinisa ifilimu njengenye yezinkulu kakhulu ezikhishwe ngonyaka phakathi Ikhathalogi yomhlaba wonke ye-Netflix.
Ngokuphathelene nokubekwa, Ukubikezela kuyibeka phakathi kokukhishwa okunamandla kakhulu kwesikhathi samuva njeUkuncintisana ngokubonakalayo nezihloko ezinobukhona obukhulu bokukhushulwa kanye nokuba khona okukhulu ezimakethe zaseYurophu naseSpain, lapho uhlobo lweNetflix luhlala lukhona kakhulu esigabeni se-thriller.
Isabelomali esilawulwayo kanye nesilinganiso esingcono somthelela wezindleko
Ubuningi bokubukwa buthola ukubaluleka okukhulu uma buqhathaniswa nezindleko zokukhiqiza. "Impango" ngabe yayinesabelomali esilinganiselwa ku-100 million dollars, inani eliphakeme kodwa ngokusobala liphansi kakhulu kunezinye izidlali ezinkulu zesikhulumi uqobo eminyakeni yamuva.
Endabeni ethi "Back in Action", Ukusetshenziswa kwemali okuphelele bekucishe kube yizigidi eziyi-159 zamaRandiLokhu kusho ukuthi imali eningi kakhulu esetshenziswayo ukuze kutholakale inzuzo kubabukeli, yize inkulu kakhulu ngokwemigomo, ayisebenzi kahle uma kulinganiswa umthelela ngesigidi ngasinye esitshaliwe.
Ngokombono webhizinisi, Ngakho-ke iNetflix iqinisa isu eliqaphile kakhuluIsu ukugxila kuma-thriller asheshayo anabadlali abaziwayo, ngenkathi kugwenywa izabelomali ezinkulu ezazichaza inkathi yangaphambilini yokutshalwa kwezimali okungenamkhawulo emikhiqizweni yesabelomali esikhulu. Imiphumela, kuze kube manje, iqinisekisa le ndlela, ngefilimu ehlanganisa izibalo eziqinile zababukeli nezindleko ezilawulwayo.
Inkontileka entsha: ibhonasi exhunywe kuzilinganiso zezilaleli
Esinye sezici ezixoxwa kakhulu ngalesi simo se- "Impango" ayikho esikrinini, isezinkontilekaUMatt Damon noBen Affleck baxoxisane ngesigaba esiyingqayizivele neNetflix maqondana nezinkundla zokusakaza: ibhonasi eyengeziwe ehlobene nokusebenza kwefilimu maqondana nezithameli.
Empeleni, lokhu kusho ukuthi Abalingiswa abaphambili abagcinanga nje ngokuthola umholo ohleliweKunalokho, bafake izikhuthazo zezimali ezisebenza uma ifilimu ifinyelela izigaba ezithile zokubuka. Lena indlela evame kakhulu ekuthengisweni kwebhokisi leposi lendabuko, kodwa kuze kube manje ayivamile endaweni yokusakaza, lapho okubizwa ngokuthi ukuthenga —izinkokhelo zomuntu ngamunye nezokugcina— kwakuyinto evamile.
Imithombo yezimboni ikhomba lokho Imininingwane yenani lalezi zibopho ayikadalulwa emphakathiniKodwa ukuba khona kwayo nje kubonisa ushintsho olukhulu. Kuvula ithuba lokuthi abanye abenzi bomculo abasezingeni eliphezulu, abaqondisi, kanye nabakhiqizi bafune izinhlelo ezifanayo esikhathini esizayo, ikakhulukazi kumaphrojekthi aklanyelwe ukuncintisana phezulu ezikhundleni zesikhulumi.
Lezi zinhlobo zezivumelwano, esikhathini esiphakathi, Bangashintsha ibhalansi yamandla ezingxoxweni.Uma icala elithi "The Loot" lihlanganiswa njengendaba yempumelelo — kokubili ngokwemibono kanye nomthelela wezindaba —, imodeli ehlanganisiwe ehlanganisa inkokhelo engaguquki neguquguqukayo ehlobene nokusebenza ingase ithole indawo ngokumelene nezinkontileka ezivaliwe ngaphandle kokuhlanganyela emiphumeleni.
Izinkanyezi zaseHollywood kanye nokuba khona kwesiLatini: abadlali abaklanyelwe izilaleli eziningi
Ukukhanga kwale phrojekthi kuncike kakhulu kubalingisi bayo. Ukuhlangana kukaMatt Damon noBen Affleck kusebenza njengomdlalo osheshayo. kubabukeli bamazwe ngamazwe, ikakhulukazi ezimakethe zaseYurophu lapho amagama abo ehlotshaniswa khona namafilimu ajwayelekile kanye nemidlalo yanamuhla ethokozisayo amashumi eminyaka.
Ngaphezu kwalokho, ifilimu ihlanganisa ithalente laseLatini namandla omhlaba wonkeLokhu kuqinisa ukukhanga kwayo ezindaweni ezikhuluma iSpanishi, okuhlanganisa neSpain. Phakathi kwamagama abonakale kakhulu kulo msebenzi kukhona uSasha Calle, umlingisi onezimpande zaseColombia owaduma kakhulu ngendima yakhe njengoSupergirl ku-"The Flash" (2023), kanye noCatalina Sandino, owaba ngumdlali wokuqala waseColombia oqokelwe i-Oscar ngenxa ye-"Maria Full of Grace."
Le ngxube ye Izinkanyezi zaseHollywood ezidumile kanye nobuso obubonakalayo baseLatin America Lokhu kuhambisana nesu lepulatifomu lokwakha imikhiqizo esebenza ezimakethe eziningi ngesikhathi esisodwa. Ku-Netflix, ukuqinisekisa ukuthi isihloko esifanayo sihambisana nezilaleli zaseYurophu naseLatin America kubalulekile ekwenzeni ngcono imikhankaso yokumaketha kanye nokwandisa ukufinyelela komhlaba wonke kokukhishwa ngakunye.
Ukuzibophezela kweNetflix kuhlobo lwe-thriller njengophawu lobunikazi bayo
Ukuvakasha kwe I-"The Loot" iqinisekisa ukuzibophezela kweNetflix kuhlobo lwe-thriller njengolunye lwezinhlobo zayo ezithembeke kakhuluUkuhlanganiswa kwezindaba ezishubile, ijubane eliqhubekayo, kanye nezinkanyezi eziqashelwayo kuye kwazibonakalisa njengefomula ephumelelayo yokukhuphuka izikhundla eziphezulu emhlabeni wonke kanye nokugcina izilaleli zixhumekile ezindaweni eziningi.
Ekuqaleni kuka-2026, ipulatifomu yengeze ezinye izihloko ezibonakala kakhulu kule mpumelelo, njengokuphela okulindelwe kakhulu kwe- "Izinto Ezimangalisayo", izinkathi ezintsha zama-franchise asunguliwe njenge "AmaBridgerton" noma uchungechunge oluncane oluye lwamangaza ngokusebenza kwalo. Kulesi simo semvelo, ifilimu eqondiswe nguJoe Carnahan ithole indawo evundile yokugqama nokuqinisa isithombe seNetflix njengendawo ephezulu kulabo abafuna ukungabaza kanye nesenzo esivelele.
Ezimakethe ezifana neSpain neYurophu, lapho ukusetshenziswa kochungechunge lwe-thriller namafilimu kuhlala kuphezulu kakhuluUkuba khona kwe-thriller enesabelomali esikhulu enobuso obudumile kangaka kusebenza njengesibambo esengeziwe sokugcina ababhalisile nokuheha abasebenzisi abasha, ngesikhathi sokuncintisana okukhulu nezinye izinsizakalo zevidiyo ezifunwayo.
Umthelela wezimboni kanye nombono wamaphrojekthi esikhathi esizayo
Ukusebenza kwe- "Impango" ifika ngesikhathi lapho amapulatifomu ebuyekeza amamodeli awo ekukhiqizweni, ekusabalalisweni, kanye nasebudlelwaneni bamathalente ngemva kweminyaka eminingana yokukhula okusheshayo. I-Netflix, ikakhulukazi, isuke esigabeni sokwanda okungenamkhawulo yaya esigabeni lapho kugxilwe khona enzuzweni yephrojekthi ngayinye.
Kulesi sigaba, Icala lale filimu ethokozisayo linikeza izincazelo eziningana embonini yamafilimu yaseYurophu naseSpain.Ngakolunye uhlangothi, kubonisa ukuthi kusenendawo yamafilimu okuqala anesabelomali esiphezulu uma ethembele kumagama amakhulu kanye nezinhlobo ezivamile. Ngakolunye uhlangothi, kuqinisa umqondo wokuthi isinxephezelo esisekelwe ekusebenzeni singanwetshwa emikhiqizweni eqoshwe eYurophu, ikakhulukazi labo abafisa ukusatshalaliswa emhlabeni wonke ngaphakathi kwekhathalogi yomhlaba wonke.
Abakhiqizi kanye nama-ejenti sebevele bebona ukuthi Isibonelo esabekwa nguDamon no-Affleck singasebenza njengempikiswano ukusebenzisa izinhlelo ezifanayo kumaphrojekthi anezinhloso zomhlaba wonke. Uma imodeli iqhubeka, ngeke kumangaze ukubona izinkontileka eziningi zaseYurophu eminyakeni ezayo ngamabhonasi ahlobene nokubukwa, amahora adlaliwe, noma ezinye izinkomba zokusebenza zangaphakathi.
Ngesikhathi esifanayo, ukuzibophezela kwizabelomali ezilinganiselwe kancane —cishe amaRandi ayizigidi eziyi-100 kulokhu, uma kuqhathaniswa cishe namaRandi ayizigidi eziyi-160 kwezinye iziphakamiso zakamuva— kungavula ithuba lemikhiqizo yaseYurophu ewela ngaphansi kobubanzi bokutshalwa kwezimali obuphakathi kodwa efisa ukufeza umthelela ofanayo ngokwemibono.
Konke lokhu kumiswa kokunyakaza indawo lapho i-"The Loot" isibe yingxenye ebalulekile yokuqonda imephu yendlela yamanje yeNetflixLe filimu ifinyelele ibhalansi ebucayi: amanani aphezulu ababukeli, ukutshalwa kwezimali okubalulekile kodwa hhayi okweqile, ukuba khona okuqinile ezimakethe ezifana neYurophu, kanye nenkontileka entsha esivele ixoxwa ngayo emahhovisi emhlabeni jikelele. Ngenkathi izibalo zokugcina zokugijima kwayo kwezinsuku ezingama-91 zisalindile, le filimu ibukeka sengathi ingenye yezinkampani ezikhishwe kakhulu ngonyaka epulatifomu kanye noshintsho endleleni impumelelo elinganiswa ngayo, etholwa ngayo imali, futhi exoxiswana ngayo enkathini yokusakaza.
